A multichannel approach supports greater business impact.
We gleaned a lot of insights from these populations, including the fact that more than one-third of survey respondents worry about diabetes often or all the time. In addition, almost half said that their condition has at least a moderate impact on their mental health.
We have certainly come a long way in the 100 years since the first insulin injection was administered, but we are still seeing how people are struggling to manage their diabetes within the construct of their lives.
Craft a strong digital marketing strategy and you'll not only ride the wave, you'll remain relevant and competitive.